Our customers
Content Marketing Suite
All modules & features
Data-supported research & idea generation
Find thematically related search terms.
Find thematically related search terms.
Find out which questions were asked by Google users in connection with a search term.
Find out which questions were asked by Google users in connection with a search term.
Content planning
Capturing the thematic world / thematic architecture of a website to create a thematic balance.
Capturing the thematic world / thematic architecture of a website to create a thematic balance.
Idea generation, planning and implementation of topics.
Idea generation, planning and implementation of topics.
All past and planned publications at a glance.
All past and planned publications at a glance.
Collaborative creation
A content in contentbird is equivalent to a ticket that runs through the process from idea research to planning and creation, right up to publication.
A content in contentbird is equivalent to a ticket that runs through the process from idea research to planning and creation, right up to publication.
Projects are not a price dimension. This means that any project scenario, no matter how complex, can be mapped without any problems.
Projects are not a price dimension. This means that any project scenario, no matter how complex, can be mapped without any problems.
Observers are free users. They can view content, but not edit it. However, they can give feedback via comments and create content ideas.
Observers are free users. They can view content, but not edit it. However, they can give feedback via comments and create content ideas.
Precise access rights for all stakeholders with different task profiles.
Precise access rights for all stakeholders with different task profiles.
Content creation in a team, semantic quality assurance through text analysis functions, such as WDFIDF or plagiarism check.
Content creation in a team, semantic quality assurance through text analysis functions, such as WDFIDF or plagiarism check.
Timely implementation through task and user assignment.
Timely implementation through task and user assignment.
Efficient briefing and content creation, through the use of templates.
Efficient briefing and content creation, through the use of templates.
Cross-channel distribution
By default, contentbird has a browser extension for transferring the content to the backend of the respective CMS.
By default, contentbird has a browser extension for transferring the content to the backend of the respective CMS.
contentbird can communicate with all CMS systems via API. Thus, publication on websites can take place automatically at the planned time without annoying copy & paste. Additional costs are incurred for use and set-up.
contentbird can communicate with all CMS systems via API. Thus, publication on websites can take place automatically at the planned time without annoying copy & paste. Additional costs are incurred for use and set-up.
On the common social media channels (LinkedIn, Twitter, Facebook, Instagram, YouTube) can be created, planned and published directly from contentbird.
On the common social media channels (LinkedIn, Twitter, Facebook, Instagram, YouTube) can be created, planned and published directly from contentbird.
Content analysis & evaluation
If the Search Console is in use and linked to contentbird, the impressions and rankings of the stored search terms are tracked here.
If the Search Console is in use and linked to contentbird, the impressions and rankings of the stored search terms are tracked here.
If Google Analytics is used on the website in question, KPIs such as visitors, bounce rate, etc. can be used in contentbird to measure the performance of the corresponding content.
If Google Analytics is used on the website in question, KPIs such as visitors, bounce rate, etc. can be used in contentbird to measure the performance of the corresponding content.
In addition to the statistics from the module, it is also possible to integrate your own tracking pixel, e.g. for Google Analytics. According to the individually stored tracking definition, these values then flow into Google Analytics and can be further processed there as usual.
In addition to the statistics from the module, it is also possible to integrate your own tracking pixel, e.g. for Google Analytics. According to the individually stored tracking definition, these values then flow into Google Analytics and can be further processed there as usual.
All relevant analysis values such as users, click-through rate (CTR), impressions, dwell time and play-through rate can be accessed and evaluated via the company's own comprehensive statistics, filtered according to campaign, period and sub-formats. From this data, the success of the formats can be measured very well and possible optimisations of the interactive content can be derived.
All relevant analysis values such as users, click-through rate (CTR), impressions, dwell time and play-through rate can be accessed and evaluated via the company's own comprehensive statistics, filtered according to campaign, period and sub-formats. From this data, the success of the formats can be measured very well and possible optimisations of the interactive content can be derived.
The leads collected via the registration forms of the interactive content run into Convert and can be exported there together or selected according to format or period as an Excel or CSV file. The data records contain all items requested in the registration form and can also be imported into the newsletter system used.
The leads collected via the registration forms of the interactive content run into Convert and can be exported there together or selected according to format or period as an Excel or CSV file. The data records contain all items requested in the registration form and can also be imported into the newsletter system used.
If the newsletter is also to be offered via the registration form, a double opt-in email must usually also be set up for this purpose, via which the user confirms his or her consent. The HTML double opt-in e-mail already regularly used on the website (modified) can also be used here.
If the newsletter is also to be offered via the registration form, a double opt-in email must usually also be set up for this purpose, via which the user confirms his or her consent. The HTML double opt-in e-mail already regularly used on the website (modified) can also be used here.
The interactive formats offer many possibilities to integrate customers, partners, sponsors, brands etc. in order to make the interactive content marketable. These can be, for example, advertising banners in the doors of an Advent calendar or an interactive graphic, corresponding call-to-actions or completely individual solutions.
The interactive formats offer many possibilities to integrate customers, partners, sponsors, brands etc. in order to make the interactive content marketable. These can be, for example, advertising banners in the doors of an Advent calendar or an interactive graphic, corresponding call-to-actions or completely individual solutions.
Convert's forms can be used in a variety of ways and are variably configurable and customisable in many ways. Optionally, a call-to-action can be set that links to your own existing lead form.
Convert's forms can be used in a variety of ways and are variably configurable and customisable in many ways. Optionally, a call-to-action can be set that links to your own existing lead form.
The integration into the website, the blog or the microsite is quickly done in a few minutes. In Convert, a snippet is created with just a few clicks, which is then copied to the desired position on the page via the CMS usually used.
The integration into the website, the blog or the microsite is quickly done in a few minutes. In Convert, a snippet is created with just a few clicks, which is then copied to the desired position on the page via the CMS usually used.
The interactive formats behave in desktop and mobile in such a way that they are optimally displayed on the respective end device. Texts and CTAs are optimally arranged and images are scaled.
The interactive formats behave in desktop and mobile in such a way that they are optimally displayed on the respective end device. Texts and CTAs are optimally arranged and images are scaled.
The design of the formats is controlled via the stored styling and is usually based on that of the company website, but can also deviate as desired. In this way, the format fits in perfectly with the other content of the website.
The design of the formats is controlled via the stored styling and is usually based on that of the company website, but can also deviate as desired. In this way, the format fits in perfectly with the other content of the website.
A variety of interactive content formats such as quizzes, type checks, games, advent calendars and interactive graphics are available. In addition, the interactive content can also be combined - e.g. as a game behind an advent calendar door or a type check or file download behind a click point of an interactive product graphic.
A variety of interactive content formats such as quizzes, type checks, games, advent calendars and interactive graphics are available. In addition, the interactive content can also be combined - e.g. as a game behind an advent calendar door or a type check or file download behind a click point of an interactive product graphic.
The creation of interactive formats in Convert is simple. Each format to be created has the same logical structure. A form wizard guides you through the online-based solution via personal access in your own company account.
The creation of interactive formats in Convert is simple. Each format to be created has the same logical structure. A form wizard guides you through the online-based solution via personal access in your own company account.
All submitted scores are evaluated and the results are processed for optimisation.
All submitted scores are evaluated and the results are processed for optimisation.
In the last step of the evaluation process, a CTA can be integrated to direct the visitor to an appropriate landing page, e.g. to subscribe to the newsletter.
In the last step of the evaluation process, a CTA can be integrated to direct the visitor to an appropriate landing page, e.g. to subscribe to the newsletter.
Trusted Content can also be used independently of the Operations or Convert software.
Trusted Content can also be used independently of the Operations or Convert software.
On each designated page, a widget is displayed that visitors can use to rate the content with up to 5 stars. In addition, they can leave a comment, but this is only for internal purposes and cannot be seen by other visitors.
On each designated page, a widget is displayed that visitors can use to rate the content with up to 5 stars. In addition, they can leave a comment, but this is only for internal purposes and cannot be seen by other visitors.
The seal is embedded on the homepage to show the overall score of the website.
The seal is embedded on the homepage to show the overall score of the website.
Our artificial intelligence provides information on quality and expansion or optimization potential quickly and reliably on autopilot.
Our artificial intelligence provides information on quality and expansion or optimization potential quickly and reliably on autopilot.
Whether it's entire blog articles, product descriptions, the next social media post or creating bullet points - colibri allows you to do this and much more at the touch of a button.
Whether it's entire blog articles, product descriptions, the next social media post or creating bullet points - colibri allows you to do this and much more at the touch of a button.
Further topic ideas, additional search terms or suitable outline for the creation of the briefing - available with colibri at any time.
Further topic ideas, additional search terms or suitable outline for the creation of the briefing - available with colibri at any time.
The colibri AI outputs results within a few seconds, which are calculated and created in the background.
The colibri AI outputs results within a few seconds, which are calculated and created in the background.
Inspiration through ready-made templates with which the artificial intelligence can be optimally briefed.
Inspiration through ready-made templates with which the artificial intelligence can be optimally briefed.
Book a demo now!
You are convinced? We are too! Book an appointment for a demo now and make your content marketing fly with contentbird.
