Privacy policy
01 External Data Protection Officer
IITR Datenschutz GmbH,
Dr. Sebastian Kraska, Marienplatz 2,
80331 Munich
E-mail: email@iitr.de,
Phone: 089-18917360
If you have any questions about data protection, please contact datenschutz@contentbird.io.
Unless otherwise stated below, the provision of your personal data is neither legally or contractually required nor necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only to the extent that no indication to the contrary is made in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Server log files
You can visit our website without providing any personal information. Every time you access our website, usage data is transmitted to us or our web hoster / IT service provider by your internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in ensuring the trouble-free operation of our website as well as to improve our offer.
Contact
Person responsible
Contact us if you wish. The contact details of the data controller can be found in our imprint.
Customer initiating contact by e-mail
If you initiate business contact with us by e-mail, we will only collect your personal data (name, e-mail address, message text) to the extent provided by you. The data processing serves the purpose of processing and answering your contact request. If the contact serves to carry out pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b DSGVO. If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in processing and answering your enquiry. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) f DSGVO for reasons arising from your particular situation. We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you. If the contact serves the implementation of pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b DSGVO. If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in processing and answering your enquiry. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) f DSGVO for reasons arising from your particular situation. We will only use your email address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Registration, ratings, advertising
Registration
You have the option of registering on our website by providing personal data. When you register, we collect your personal data to the extent specified there. Your registration is necessary for the creation of comments and contributions on our website. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. Your registration will then be terminated and your data stored as part of the registration will subsequently be deleted.
Data collection when writing a comment
When commenting on an article or a contribution, we collect your personal data (name, e-mail address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting and displaying comments. By sending the comment, you consent to the processing of the transmitted data. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. Your personal data will then be deleted.
When your comment is published, the name and email address you provide will be published. In addition, when you submit your comment, your IP address is stored for the purpose of preventing misuse of the comment function and ensuring the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing is based on Art. 6 Para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. Your IP address will then be deleted.
Use of e-mail address for sending newsletters
We use your e-mail address exclusively for our own advertising purposes for sending newsletters, irrespective of the processing of the contract, provided that you have expressly consented to this. The processing is based on Art. 6 Para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list. Your data will be passed on to a service provider for e-mail marketing within the framework of order processing. Your data will not be passed on to any other third parties.
Cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user calls up a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and decide individually on their acceptance as well as prevent the storage of cookies and transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
Under the following links you can find out how to manage (including deactivate) cookies in the most important browsers:
Chrome: https://support.google.com/accounts/answer/61416?hl=de (https://support.google.com/accounts/answer/61416?hl=de)
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies (https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies)
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen (https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen)
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac (https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac)
Technically necessary cookies
Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.
The use of cookies or comparable technologies takes place on the basis of § 25 para. 2 TTDSG. The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our offer. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
Use of Usercentrics
We use the Usercentrics consent management tool from Usercentrics GmbH (Rosenthal 4, 80331, Munich; "Usercentrics") on our website.
The tool enables you to give consent to data processing via the website, in particular the setting of cookies, and to exercise your right of revocation for consent already given. The purpose of data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations. Cookies may be used for this purpose. The following information, among others, may be collected and transmitted to Usercentrics: Date and time of the page view, information on the browser you are using and the device you are using, anonymised IP address, opt-in and opt-out data. Usercentrics uses the Google Cloud Platform of Google Ireland Limited, which means that your data may be transmitted to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks (https://policies.google.com/privacy/frameworks).
The data processing is carried out for the fulfilment of a legal obligation on the basis of Art. 6 para. 1 lit. c DSGVO.
The revocation receipt of a previously granted consent is stored for a period of three years.
You can find more information on data protection at Usercentrics at: https://usercentrics.com/privacy-policy/ (https://usercentrics.com/privacy-policy/)
Analysis, advertising tracking
Use of Google Analytics
We use the web analysis service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. The following information may be collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that enable your use of the website to be analyzed. The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no adequacy decision by the EU Commission for the USA. Data is transferred on the basis of standard contractual clauses, among others, as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/privacy. Both Google and US state authorities have access to your data. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and any other data that Google has about you.
IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can find more information on terms of use and data protection at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ and at https://policies.google.com/technologies/cookies?hl=de.
Use of the Facebook Pixel
We use the remarketing function "Custom Audiences" of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.
Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. The basis for this is an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the respective responsibilities are defined. The agreement is available at https://www.facebook.com/legal/controller_addendum (https://www.facebook.com/legal/controller_addendum). Accordingly, we are responsible in particular for fulfilling the information obligations pursuant to Art. 13, 14 GDPR, for compliance with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service and for compliance with the obligations pursuant to Art. 33, 34 GDPR, insofar as a breach of the protection of personal data affects our obligations under the joint processing agreement. Meta Platforms Ireland is responsible for enabling the rights of data subjects under Art. 15 - 20 GDPR, complying with the security requirements of Art. 32 GDPR with regard to the security of the Service and the obligations under Art. 33, 34 GDPR to the extent that a personal data breach affects Meta Platforms Ireland's obligations under the Joint Processing Agreement. The purpose of the application is to target visitors to the website with interest-based advertising on the Facebook social network. The Facebook remarketing tag has been implemented on the website for this purpose. This tag is used to establish a direct connection to the Facebook servers when the website is visited. This tells the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-based Facebook ads. Your data may be transferred to the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, available at: https://www.facebook.com/legal/EU_data_transfer_addendum (https://www.facebook.com/legal/EU_data_transfer_addendum).
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can find more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy in Facebook's privacy policy at https://www.facebook.com/about/privacy/.
Use of Google Ads conversion tracking
We use the online advertising program "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google). When you click on an advertisement placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you have clicked on the ad and have been redirected to this page. Each Google Ads customer receives a different cookie. It is therefore not possible for cookies to be tracked via the websites of Ads customers. The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified. Your data may be transmitted to the servers of Google LLC in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/privacy.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Art. 6 (1) lit. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can find more information and Google's privacy policy at: https://www.google.de/policies/privacy/
Use of the remarketing or "similar target groups" function of Google Inc.
We use the remarketing or "similar target groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. Cookies are used to record visits to the website and anonymized data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas. Your data may be transmitted to servers of Google LLC in the USA. There is no adequacy decision by the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworks and https://business.safety.google/privacy
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can find more information about Google Remarketing and the associated privacy policy at: https://www.google.com/privacy/ads/
Use of the LinkedIn Insight tag
We use the LinkedIn Insight tag of LinkedIn Ireland Unlimited Company (Attn: Legal Dept., Wilton Plaza, Wilton Place, Dublin 2, Ireland; "LindedIn") on our website for conversion tracking (visit action evaluation) as well as for retargeting (playing personalised advertisements). The LinkedIn Insight tag places a unique LinkedIn browser cookie (conversion cookie) in your browser and enables the collection of the following data for this cookie: metadata such as IP address, timestamp and page events (e.g. page views). These cookies have a limited validity. If you visit certain pages of our website and the cookie has not yet expired, LinkedIn and we can recognise that you clicked on the ad and were redirected to that page. The LinkedIn Insight tag also allows LinkedIn to collect data about visits to our website, including URL, referrer URL, IP address, device and browser properties (user agent) and timestamp. This data is transmitted to LinkedIn, encrypted, the IP addresses are shortened and the direct IDs of LinkedIn members are removed within seven days to pseudonymise the data. This remaining pseudonymised data is then deleted by LinkedIn within 90 days. LinkedIn does not share any personal data with us, but only provides aggregate reports on website audience and ad performance. LinkedIn members can specify the use of their personal data for advertising purposes in their account settings.
The information collected using the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. You can find more information on cookies as well as LinkedIn's privacy policy at: https://www.linkedin.com/legal/cookie-policy (https://www.linkedin.com/legal/cookie-policy) and https://www.linkedin.com/legal/privacy-policy (https://www.linkedin.com/legal/privacy-policy).
Plug-ins and miscellaneous
Use of the Google Tag Manager
We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. This application is used to manage JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of designing and optimising our website in line with requirements.
The Google Tag Manager itself neither stores cookies nor does it process personal data. It does, however, enable the triggering of other tags that can collect and process personal data.
You can find more information on the terms of use and data protection here (https://www.google.com/intl/de/tagmanager/use-policy.html). Use of social plug-ins via "Shariff"
We use plug-ins from social networks on our website. In order to keep you in control of your data, we use the privacy-safe "Shariff" buttons. Without your express consent, no links are established to the servers of the social networks and consequently no data is transmitted.
"Shariff" is a development by the specialists of the computer magazine c't. It enables more privacy on the net and replaces the usual "share" buttons of the social networks. More information on the Shariff project can be found here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html (https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html).
When you click on the buttons, a pop-up window appears in which you can log in to the respective provider with your data. Only after this active login by you will a direct connection to the social networks be established.
By logging in, you consent to the transfer of your data to the respective social media provider. Among other things, your IP address and the information about which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the information collected will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons. The social networks named below are integrated by means of the "Shariff" function.
For more information on the scope and purpose of the collection and use of the data, as well as your rights in this regard and options for protecting your privacy, please refer to the linked data protection notices of the providers.
AddThis of Oracle America, Inc. (500 Oracle Parkway, Redwood Shores, CA 94065, USA) https://www.addthis.com/privacy/privacy-policy (https://www.addthis.com/privacy/privacy-policy)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de)
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php (https://www.facebook.com/policy.php)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum (https://www.facebook.com/legal/EU_data_transfer_addendum).
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland) https://help.instagram.com/155833707900388 (https://help.instagram.com/155833707900388).
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).
LinkedIn of LinkedIn Corporation (2029 Stierlin Court, Mountain View, CA 94043, USA)
https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy (https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.
Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA) https://about.pinterest.com/de/privacy-policy (https://about.pinterest.com/de/privacy-policy)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.
Twitter of Twitter Inc. (1355 Market Street, Suite 900, San Francisco, CA 94107, USA) https://twitter.com/privacy (https://twitter.com/privacy)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.
Xing of XING SE (Dammtorstraße 30, 20354 Hamburg)
https://www.xing.com/privacy (https://www.xing.com/privacy)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).
Use of social plug-ins using the "2-click solution"
We use plug-ins from social networks on our website using the "2-click solution". In this case, no connections are established to the servers of the social networks without your express consent and consequently no data is transmitted.
With the standard integration of plug-ins, when you call up the pages of our website that contain such a plug-in, a link is established between your computer and the servers of the social network providers and the plug-in is displayed on the page by informing your browser. In this process, both your IP address and the information about which of our pages you have visited are transmitted to the provider servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for non-registered or non-logged-in users. If you are also logged into the social network Facebook, this information will be assigned to your personal user account. When using the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account, which you can only prevent by logging out before using the plug-in. In order for you to retain control over your data, we have decided to deactivate the corresponding button for the time being. You can recognise this by the greyed-out button. Without your express consent - in the form of activating the button - no link to the social network server will be established and consequently no data will be transmitted. Only when you activate the button does the button become active (highlighted in colour) and a direct connection to the servers of the social network is established.
By activating it, you give your consent to the transmission of your data to the respective provider of the social network. Among other things, your IP address and the information about which of our pages you have visited will be transmitted. If you are connected to one or more of your social network accounts at the same time, the collected information will also be assigned to your corresponding profiles. You can only prevent this assignment by logging out of your user accounts with the social networks before visiting our website and before activating the buttons.
The social networks named below are integrated by means of the "2-click function". For more information on the scope and purpose of the collection and use of the data, as well as your rights in this regard and options for protecting your privacy, please refer to the linked data protection notices of the providers.
AddThis of Oracle America, Inc. (500 Oracle Parkway, Redwood Shores, CA 94065, USA)
https://www.addthis.com/privacy/privacy-policy (https://www.addthis.com/privacy/privacy-policy)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de)
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):
https://www.facebook.com/policy.php (https://www.facebook.com/policy.php)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum (https://www.facebook.com/legal/EU_data_transfer_addendum).
Instagram of Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland)):
http://instagram.com/legal/privacy/ (http://instagram.com/legal/privacy/)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).
LinkedIn (LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland):
https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy (https://www.linkedin.com/legal/privacy-policy?trk=uno-reg-guest-home-privacy-policy)
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out (https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.
Pinterest of Pinterest Inc. (635 High Street, Palo Alto, CA, 94301, USA):
https://about.pinterest.com/de/privacy-policy (https://about.pinterest.com/de/privacy-policy)
https://help.pinterest.com/de/articles/personalization-and-data (https://help.pinterest.com/de/articles/personalization-and-data)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.
Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA):
https://twitter.com/privacy (https://twitter.com/privacy)
https://twitter.com/personalization (https://twitter.com/personalization)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.
Xing of XING SE (Dammtorstraße 30, 20354 Hamburg):
https://www.xing.com/privacy (https://www.xing.com/privacy)
https://privacy.xing.com/de/datenschutzerklaerung/welche-rechte-koennen-sie-geltend-machen/widerspruchsrecht (https://privacy.xing.com/de/datenschutzerklaerung/welche-rechte-koennen-sie-geltend-machen/widerspruchsrecht)
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos deposited with YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks(https://policies.google.com/privacy/frameworks).
The processing of your personal data is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object to this processing of personal data relating to you at any time for reasons arising from your particular situation.
For more information about the collection and use of data by YouTube and Google, about your rights in this regard and options for protecting your privacy, please refer to Google's privacypolicy at https://policies.google.com/privacy?hl=de(Google Privacy Policy).
If you are a customer of the Content Operations Platform, you can optionally link your YouTube channels to contentbird via oAuth. By linking, you agree to YouTube's terms of use. These can be found at https://www.youtube.com/t/terms(https://www.youtube.com/t/terms). After successful linking, contentbird uses the oAuth token to automatically upload videos to YouTube. Various attributes can be selected for the video, such as playlist, tags and category. If you want to remove the link, you can do this in our software or directly at https://myaccount.google.com/permissions?pli=1(https://myaccount.google.com/permissions?pli=1).
Verwendung von Vimeo
Wir verwenden auf unserer Website Plug-ins der Vimeo Inc. (555 West 18th Street New York, New York 10011, USA; "Vimeo") zur Einbindung von Videos des Portals "Vimeo".
Wenn Sie mit einem solchen Plug-in versehene Seiten unserer Website aufrufen, wird eine Verbindung zu den Servern von Vimeo hergestellt und dabei das Plug-in durch Mitteilung an Ihren Browser auf der Seite dargestellt. Hierdurch wird an die Server von Vimeo sowohl Ihre IP-Adresse als auch die Information, welche unserer Seiten Sie besucht haben, übermittelt.
Sind Sie dabei bei Vimeo eingeloggt, ordnet Vimeo diese Information Ihrem persönlichen Benutzerkonto zu. Bei der Nutzung der Plug-in-Funktionen (z.B. durch Start eines Videos durch Betätigung des entsprechenden Buttons) werden auch diese Informationen Ihrem Vimeo-Konto zugeordnet.
Ihre Daten werden gegebenenfalls in die USA übermittelt. Für die USA ist kein Angemessenheitsbeschluss der EU-Kommission vorhanden. Die Datenübermittlung erfolgt u.a auf Grundlage von Standardvertragsklauseln als geeignete Garantien für den Schutz der personenbezogenen Daten, einsehbar unter: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de (https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de).
Die Verarbeitung Ihrer personenbezogenen Daten erfolgt auf Grundlage des Art. 6 Abs. 1 lit. f DSGVO aus unserem überwiegenden berechtigten Interesse an der bedarfsgerechten und zielgerichteten Gestaltung unserer Website sowie dem berechtigten Interesse von Vimeo an Marktanalyse sowie daran seine Dienste bedarfsgerecht und zielgerichtet zu verbessern. Sie haben das Recht aus Gründen, die sich aus Ihrer besonderen Situation ergeben, jederzeit dieser Verarbeitungen Sie betreffender personenbezogener Daten zu widersprechen.
Wenn Sie nicht möchten, dass Vimeo die gesammelten Informationen unmittelbar Ihrem Vimeo-Konto zuordnet, müssen Sie sich vor dem Besuch unserer Website bei Vimeo ausloggen.
Nähere Informationen zu Zweck und Umfang der Erhebung sowie zur weiter gehenden Nutzung und Verarbeitung der Daten durch Vimeo sowie über Ihre diesbezüglichen Rechte und Möglichkeiten zum Schutz Ihrer Privatsphäre finden Sie in den Datenschutzhinweisen von Vimeo: https://vimeo.com/privacy (https://vimeo.com/privacy)
Verwendung der WebProspector Technologie
Auf dieser Homepage werden mit Technologien der WebProspector GmbH (www.webprospector.de) Daten zu Marketingzwecken und zur Erkennung von Unternehmens-Interessenten gesammelt und gespeichert. Die WebProspector Technologie führt auf Basis dieser Daten eine Adressen-Ermittlung durch, jedoch nur in dem Falle, in welchem Sie sicherstellen kann, dass es sich um ein Unternehmen und nicht um eine einzelne Person als Besucher handelt. Die WebProspector Technologie kann ferner Bewegungsmerkmale übermittelt bekommen. Weiterhin setzt die WebProspector Technologie ggf. Cookies ein. Bei Cookies handelt es sich um kleine Textdateien, die lokal im Zwischenspeicher des Internetbrowsers des Seitenbesuchers gespeichert werden. Die Cookies ermöglichen die Wiedererkennung des Internetbrowsers. Der Datenerhebung und -speicherung kann jederzeit mit Wirkung für die Zukunft unter www.4pector.de/widerspruch widersprochen werden.
Verwendung der Visual Website Optimizer (VWO) Technologie
Zur Optimierung des Einkaufserlebnisses der contentbird GmbH Internetseite werden im Auftrag von contentbird GmbH durch VWO (https://vwo.com) Nutzungsdaten erfasst und gespeichert und die IP-Adresse übertragen. Zu diesem Zweck werden Cookies eingesetzt, die die Wiedererkennung eines Internetbrowsers ermöglichen. Die gespeicherten Daten werden jedoch nicht mit den IP-Daten zusammengeführt. IP-Adressen werden nicht dauerhaft gespeichert, womit eine Zuordnung von Nutzungsdaten zu IP-Adressen nicht möglich ist. Besucher der contentbird GmbH Internetseite können dieser Datenerfassung und -speicherung jederzeit für die Zukunft widersprechen. Bitte nutzen Sie dazu den folgenden Link: https://vwo.com/opt-out/.
Verwendung der Pardot Marketing Automation System Technologie
Wir verwenden das Pardot Marketing Automation System der Pardot LLC, 950 East Paces Ferry Road, Suite 3300 Atlanta, GA 30326, USA („Pardot Marketing Automation System“) auf unseren Internetseiten. Pardot Marketing Automation System ist eine spezielle Software zur Erfassung und Auswertung der Bewegungsprofile von Website-Besuchern. Soweit Pardot LLC personenbezogene Daten verarbeitet, erfolgt die Verarbeitung ausschließlich in unserem Auftrag und nach unseren Weisungen. Wir haben über eine Einzelvereinbarung mit der Pardot LLC die Einhaltung der EU-Datenschutzrichtlinie durch die Pardot LLC sichergestellt.
Vorsorglich weisen wir dennoch darauf hin, dass das Pardot Marketing Automation System sogenannte „Cookies“ verwendet, die auf dem Computer der jeweiligen Website-Besucher gespeichert werden und eine Analyse der Benutzung der Website ermöglichen. Sie können die Speicherung dieser Cookies jederzeit durch entsprechende Einstellungen in Ihrem Internetbrowser verhindern. Durch Blockieren dieser Cookies kann es jedoch zu Einschränkungen in den Funktionen und bei der Benutzerfreundlichkeit unseres Angebots kommen.
Verwendung des Umfrageservices der Plattform „Typeform“
Bei einigen gekennzeichneten Kontaktformularen setzten wir auf unserer Seite den Dienst des Anbieters www.typeform.com ein. Typeform ist ein Service von TYPEFORM S.L., Carrer Bac de Roda 163, 08018 Barcelona, Spanien. Jedes Mal, wenn Sie ein Kontaktformular auf unserer Website nutzen um,
– Eine Bewerbung für die Digital Content Marketing Academy (DCMA) abzuschicken
sammelt Typeform die folgenden Daten vom Nutzer:
„1. Informationen die Typeform direkt über das Kontaktformular vom Nutzer sammelt: Typeform sammelt und speichert die Antworten der Nutzer aus dem Kontaktformular. contentbird ist für die eigens veröffentlichen Typeform-Kontaktformulare verantwortlich und verwaltet die dadurch gesammelten Daten. Typeform ist für den Inhalt des Kontaktformulars nicht verantwortlich, für Fragen die die von contentbird zur Verfügung gestellten Kontaktformulare betreffen, kontaktieren Sie contentbird.
2. Information Typeform collects from other sources:
a) Usage data: Typeform collects usage data about the user whenever the user uses a contact form.
b) Device and programme data: Typeform collects data about the type of device and programme used to call up a contact form, such as the IP address, browser type and operating system. This may also include the user's geographic location inferred from the IP address.
c) Referral data: Typeform stores information about the source that referred the user to the contact form (e.g. the link on a website or in an email)
d) Information from cookies and other page tags: Typeform uses third-party tracking services that use cookies and page tags (also known as web beacons or web bugs) to collect aggregate and anonymised data about your website users. This data may include user and usage statistics.
e) Email Address: Typeform stores the email address if contentbird provides it to Typeform to send the user a Typeform invitation by email."
This data is processed on servers located in the USA. If you wish to avoid this type of data use, you should refrain from using the above contact forms. Further information on the collection and use of data by Typeform can be found in Typeform's privacy policy at: https://admin.typeform.com/to/dwk6gt
Use of Novalnet AG payment components
The controller has integrated components from Novalnet AG on this website. Novalnet AG is a full payment service provider that handles payment processing, among other things. If the data subject selects a payment method during the ordering process in the online shop, data of the data subject are automatically transmitted to Novalnet AG. By selecting a payment option, the data subject consents to this transmission of personal data for the purpose of processing the payment. The personal data transmitted to Novalnet are usually first name, surname, address, date of birth, gender, email address, IP address, telephone number, mobile phone number and other data necessary for the processing of a payment. Personal data that is related to the respective order is also necessary for the processing of the purchase contract. In particular, there may be a mutual exchange of payment information, such as bank details, card number, validity date and CVC code, data on goods and services, prices. The purpose of the transfer of data is in particular identity verification, payment administration and fraud prevention. The data controller will transfer personal data to Novalnet AG in particular if there is a legitimate interest for the transfer. The personal data exchanged between Novalnet AG and the data controller will, if necessary, be transmitted by Novalnet AG to credit agencies. The purpose of this transmission is to check identity and creditworthiness. Novalnet AG also discloses the personal data to service providers or subcontractors insofar as this is necessary for the fulfilment of contractual obligations or the data is to be processed.
The data subject has the possibility to revoke the consent to the handling of personal data at any time vis-à-vis Novalnet AG. A revocation does not affect personal data that must be processed, used or transmitted for (contractual) payment processing.
Data subject rights and storage period
Duration of storage
The data will be stored in accordance with statutory retention periods and then deleted after expiry of the period, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights under Articles 15 to 20 of the GDPR: the right to information, to rectification, to erasure, to restriction of processing, to data portability. In addition, you have the right to object to processing based on Art. 6 (1) f DSGVO and to processing for the purpose of direct marketing in accordance with Art. 21 (1) DSGVO.
Right tocomplain to thesupervisory authority
In accordance with Art. 77 DSGVO, you have the right to complain to the supervisory authority if you believe that the processing of your personal data is not lawful.
Right of objection
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO, you have the right to object to this processing with effect for the future at any time for reasons arising from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.
last update: 10.01.2022
