All your content, channels and teams united on one smart platform
With contentbird's Operations software, your content marketing team gets clear workflows and always keeps track of all content across all your marketing channels.
Time savings and transparency through central workflows for your tasks
Integrated into the daily work of all stakeholders
- Common direction through centrally defined strategy accessible to all stakeholders
- Produce content that fits the target audience and business goals
- Systematize content production and become more efficient
Features & Details
- Vision
- Content Story
- Communication target
- Brand promise
- Prioritized goal
- Guideline
- Personas
- Customer Journey Phases
- Content goals
- Call-To-Actions
Data-driven for maximum demand
- Develop ideas based on real demand and leverage content potentials
- Prioritize search terms and topics based on data
- Discover questions of the target group and content of the competition
Features & Details
- Keyword research
- W-Questions Research
- Competitor analysis
- Inspiration through AI
- Traffic Forecast
- Potential Value Analysis
- Opportunity Assessment
Editorial calendar for team overview and drag-drop scheduling
- Overview of planned and already processed topics and contents
- Systematic processing of existing ideas through pipeline system
- Content calendar for planning meetings and efficient control of all relevant channels
Features & Details
- Topics mind map
- Kanban
- Ideas pipeline
- Editorial plan
- Calendar planning
- Campaign planning
- Content archiving
- Asset Management
- Briefing creation
Create content collaboratively and intelligently together
- Transparency of all content incl. background information in a central system
- Quality assurance through individual release processes, processing status, comments
- Real-time support through data and artificial intelligence
Features & Details
- Content Editor (including website, social media)
- AI integration (colibri AI)
- Canva integration
- Release process
- Versioning/ historical tracking
- WDF/IDF analysis
- Readability and spelling check
- Duplicate check
Automated use of all relevant channels
- Time savings through targeted advance planning of publications
- Easy transfer to all relevant output systems (social, CMS, etc.)
- Internal distribution of content within the team
Features & Details
- Social media: LinkedIn, Facebook, Instagram, YouTube and Twitter
- Browser Extension for "Copy& Paste
- Sending by e-mail (Word, HTML, PDF) to e.g. agency or webmaster
- Open interfaces to third party solution
Evaluate content successes, reach and ROIs
- Gain insight into content that works and delivers ROI
- Carry out strategic target/actual comparison
- Visibility and traffic analyses for the derivation of measures
Features & Details
- Productivity measurement
- Google Analytics link
- Keyword Rankings with Google Search Console
- Strategic measurement
- Social media analysis
Operations Features
More visibility and sales through systematic content production and distribution
Integrations
Evalanche
Evalanche provides the basis for professionally digitising and automating marketing and sales processes.
OpenAI
OpenAI and Chat GPT integration in contentbird revolutionizes the way modern content marketing teams work.
Google Analytics
contentbird is integrated with Google Analytics, so you can learn more about your website visitors and your customers.
Canva
Access thousands of professionally created templates and images for your content creation.
Create and publish your LinkedIn posts directly from contentbird and always keep an overview.
With this integration you can create, edit, schedule and publish your Facebook posts.
WordPress
Create and manage website and blog content conveniently in contentbird with the integration to WordPress.
Google Suggest
Use this integration for your suggestion search and have popular keywords listed in contentbird while typing a search word.
Copyscape
With the integration in contentbird, you can recognise duplicate content and check whether your text is original. This is how you prevent plagiarism.
keywordtool.io
Analyse, optimise and monitor your content using common metrics directly in contentbird.
seolyze (WDF*IDF)
Analyse, optimise and monitor your content according to the latest WDF*IDF concepts directly in contentbird.
CKFinder
Manage your content files directly in contentbird and ensure that your team always has access to them, regardless of location.
Contentful
Create, manage and publish content on all digital channels now even more smoothly with the integration to the headless CMS Contentful.
Canva Pro
Integration for teams, with design and communication tools that increase productivity.
Google Search Console
Even more search engine optimisation with the integration contentbird and the Google Search Console analysis tool from Google.
CKEditor 5
Edit your content in the state-of-the-art JavaScript rich text editor.
YouTube
Manage, schedule and publish your YouTube releases directly from contentbird.
Create, edit, plan and publish your Twitter posts directly in contentbird.
Create, edit, schedule and publish your Instagram posts directly from contentbird.
FAQs
You have questions, we have the answers. Here you will find an excerpt of the most frequently asked questions about the Operations software.
At what point does surgery make sense for me?
Our platform is successfully used by small teams (2-3) up to 100+ teams and unfolds an even greater benefit with each additional user. Ultimately, Operations is suitable for all companies that want to implement content marketing centrally and professionally.
Where can I publish my content?
With our standard connections to all common CMS (WordPress, Contentful) you can publish directly on your website and with interfaces to the common social media (LinkedIn, Facebook, Instagram, Twitter, YouTube) in your social networks. We offer an open API for CMS, DAM and also individual connections.
Where does the data in Operations come from and what can I analyse?
Our data comes from Google Analytics (visitor numbers, dwell time and bounce rate) and Google Search Console (impressions and keyword rankings). All standard KPIs can be analysed, e.g. clicks, CTR, interactions but also content productivity, content ROI and traffic value.
What integrations are there?
We have standard connections to all common CMS (Wordpress, Drupal, Contentful) and social media (LinkedIn, Facebook, Instagram, Twitter, YouTube). Individual connections to other systems are possible. For individual solutions, please contact us: support@contentbird.io.
Is the software limited?
We provide the software with unlimited functionality, which means you have an unlimited number of mandates, projects, contents and monitoring possibilities. Billing is user-based with a limit on the number of users.
Are there any costs for additional users?
Yes, we charge on a per-user basis. Users with an observer function are free of charge.
Can we map different teams in our company with contentbird and can my colleagues and agencies access it?
Yes, via the contentbird project structure it is easy to create different clients and define different teams. The projects can be flexibly adapted to the requirements of different countries and teams. Thanks to our flexible software architecture, you get a maximum of individualisation options and can configure the platform according to your ideas, including release processes, user roles or workflows.
Do you have more questions?
If there is still something unanswered for you, please feel free to contact us!
Data protection
Your data is always safe with us. You benefit from the highest security standards thanks to ISO27001 certified servers in Germany and DSGVO-compliant hosting.
