Content marketing software for content marketing teams

Content marketing software for content marketing teams

With contentbird, content marketing teams reach a new level of efficiency in their strategy development and implementation, supported by precise data analysis and comprehensive performance tracking.

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Effective strategy development and increased engagement

  • Creation of highly engaging, target group-oriented content
  • Difficulties in efficiently managing the content lifecycle
  • Problems with the precise measurement of content ROI
  1. Use of contentbird's analysis tools for targeted content creation
  2. Use of contentbird's holistic content lifecycle management system
  3. Use of contentbird's tracking tools for ROI analysis

Added value of contentbird for content marketing teams

Create target group-oriented content

Use contentbird's analytics tools to gain deep insights into your target audience's preferences and create content that resonates and engages.

Optimizing the content life cycle

With contentbird, you plan, publish and analyze your content efficiently in one place, which simplifies the management and optimization of the content lifecycle.

Measure ROI precisely

Benefit from contentbird's integrated tracking tools to measure the success of your content and optimize your content strategy based on precise data.

FAQs

  1. How can contentbird help content marketing teams create targeted content? Answer: contentbird offers advanced analytics tools that help teams understand the preferences and behaviors of their audience so they can tailor content.
  2. What role does contentbird play in optimizing content lifecycles? Answer: contentbird enables the planning, publishing and analysis of content in one integrated system, allowing the entire content lifecycle to be managed efficiently.
  3. How does contentbird help content marketing teams measure the ROI of their campaigns? Answer: contentbird integrates performance tracking tools that make it possible to accurately measure the success of content campaigns and make data-based decisions for future content strategies.

Our content marketing software supports the entire process

Integrated into the daily work of all stakeholders

  • Common direction through centrally defined strategy accessible to all stakeholders
  • Produce content that fits the target audience and business goals
  • Systematize content production and become more efficient
  • easily develop personas, content goals, CTAs, visions, guidelines, etc. with artificial intelligence
  • AI Prompt Templates for Strategy

Features & Details

  • Vision
  • Content Story
  • Communication target
  • Brand promise
  • Prioritized goal
  • Guideline
  • Personas
  • Customer Journey Phases
  • Content goals
  • Call-To-Actions

Data-driven for maximum demand

  • Develop ideas based on real demand and leverage content potentials
  • Prioritize search terms and topics based on data
  • Discover questions of the target group and content of the competition
  • Artificial intelligence as sparring partner for keyword, W-questions research and inspirations
  • KI Prompt Templates for Research

Features & Details

  • Keyword research
  • W-Questions Research
  • Competitor analysis
  • Inspiration through AI
  • Traffic Forecast
  • Potential Value Analysis
  • Opportunity Assessment

Editorial calendar for team overview and drag-drop scheduling

  • Overview of planned and already processed topics and contents
  • Systematic processing of existing ideas through pipeline system
  • Content calendar for planning meetings and efficient control of all relevant channels
  • Artificial intelligence assists with idea generation, topic, editorial planning and briefing creation
  • AI Prompt Templates for Planning

Features & Details

  • Topics mind map
  • Kanban
  • Ideas pipeline
  • Editorial plan
  • Calendar planning
  • Campaign planning
  • Content archiving
  • Asset Management
  • Briefing creation

Create content collaboratively and intelligently together

  • Transparency of all content incl. background information in a central system
  • Quality assurance through individual release processes, processing status, comments
  • Real-time support through data and artificial intelligence
  • Create content easily with the help of artificial intelligence
  • KI Promt templates for creation

Features & Details

  • Content Editor (including website, social media)
  • AI integration (colibri AI)
  • Canva integration
  • Release process
  • Versioning/ historical tracking
  • WDF/IDF analysis
  • Readability and spelling check
  • Duplicate check

Automated use of all relevant channels

  • Time savings through targeted advance planning of publications
  • Easy transfer to all relevant output systems (social, CMS, etc.)
  • Internal distribution of content within the team

Features & Details

  • Social media: LinkedIn, Facebook, Instagram, YouTube and Twitter
  • Browser Extension for "Copy& Paste
  • Sending by e-mail (Word, HTML, PDF) to e.g. agency or webmaster
  • Open interfaces to third party solution

Evaluate content successes, reach and ROIs

  • Gain insight into content that works and delivers ROI
  • Carry out strategic target/actual comparison
  • Visibility and traffic analyses for the derivation of measures

Features & Details

  • Productivity measurement
  • Google Analytics link
  • Keyword Rankings with Google Search Console
  • Strategic measurement
  • Social media analysis

Further advantages of the contentbird software

With contentbird, brand managers master the art of brand management using advanced planning, analysis and communication tools.

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With contentbird, PR managers increase their effectiveness through improved communication tools, optimized processes and increased media engagement.

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With contentbird, social media managers are able to optimize their work processes and maximize engagement through data-driven content.

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With contentbird, content marketing teams reach a new level of efficiency in their strategy development and implementation, supported by precise data analysis and comprehensive performance tracking.

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With contentbird, online editors increase their productivity and effectiveness with advanced tools for SEO, engagement analysis and content management.

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With contentbird, HR and employer branding teams optimize their talent acquisition and retention strategies through targeted and engaging content.

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With contentbird, content marketing managers optimize their content strategies through advanced planning, analysis and collaboration tools.

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With contentbird, CMOs and marketing executives increase their marketing efficiency with integrated tools that simplify planning, execution and analysis.

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Content marketing software for content marketing teams

With contentbird, content marketing teams reach a new level of efficiency in their strategy development and implementation, supported by precise data analysis and comprehensive performance tracking.

contentbird offers advanced analytics tools that help teams understand the preferences and behavior of their target audience. These insights make it possible to create customized content that is precisely tailored to the needs and interests of the target group.

In addition, contentbird enables efficient management of the entire content lifecycle in one integrated system. From planning and publishing to analysis, teams can manage their content seamlessly and efficiently, saving time and optimizing the process.

In addition, contentbird integrates performance tracking tools that make it possible to accurately measure the success of content campaigns. These data-based insights help teams make informed decisions for future content strategies and accurately evaluate the ROI of their efforts.

Overall, contentbird helps content marketing teams create audience-centric content, optimize the content lifecycle and accurately measure the ROI of their campaigns to achieve their marketing goals more effectively.