Effective marketing for construction and real estate companies
With contentbird, construction and real estate companies master the challenge of effectively marketing their projects and standing out from the competition. Our platform helps you to create content that builds trust and informs about industry trends.
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- full functionality
- no credit card data or similar necessary
- already over 2,000 satisfied users
Overcoming challenges in real estate marketing
- Differentiation in a highly competitive market
- Building trust with investors and customers
- Need for information on current trends and developments
- Use of contentbird to create unique project presentations
- Using contentbird to build trust through transparency and sound information
- contentbird supports the communication of market trends and new developments
Added value of contentbird in the real estate industry
Highlight project presentations
Use contentbird to present your construction and real estate projects in an appealing way and attract the attention of potential buyers.
Building trust with investors
With contentbird, you create content that promotes trust and credibility among your investors and customers.
Communicating trends and developments
Support the provision of up-to-date and relevant information about market trends and developments that interest your customers with contentbird.
FAQs
- How can content marketing help construction and real estate companies differentiate themselves in the market? Answer: contentbird enables the development of engaging content that highlights specific projects and emphasizes the uniqueness of the offering, allowing companies to stand out from the competition.
- What role does contentbird play in building trust with investors? Answer: By creating transparent and informative content, contentbird helps to build trust and credibility with investors and customers.
- How can contentbird support companies in informing customers about current trends? Answer: contentbird offers tools that make it possible to process current market trends and developments and communicate this information effectively to potential customers and investors.
Our content marketing software supports the entire process
Integrated into the daily work of all stakeholders
- Common direction through centrally defined strategy accessible to all stakeholders
- Produce content that fits the target audience and business goals
- Systematize content production and become more efficient
- easily develop personas, content goals, CTAs, visions, guidelines, etc. with artificial intelligence
- AI Prompt Templates for Strategy
Features & Details
- Vision
- Content Story
- Communication target
- Brand promise
- Prioritized goal
- Guideline
- Personas
- Customer Journey Phases
- Content goals
- Call-To-Actions
Data-driven for maximum demand
- Develop ideas based on real demand and leverage content potentials
- Prioritize search terms and topics based on data
- Discover questions of the target group and content of the competition
- Artificial intelligence as sparring partner for keyword, W-questions research and inspirations
- KI Prompt Templates for Research
Features & Details
- Keyword research
- W-Questions Research
- Competitor analysis
- Inspiration through AI
- Traffic Forecast
- Potential Value Analysis
- Opportunity Assessment
Editorial calendar for team overview and drag-drop scheduling
- Overview of planned and already processed topics and contents
- Systematic processing of existing ideas through pipeline system
- Content calendar for planning meetings and efficient control of all relevant channels
- Artificial intelligence assists with idea generation, topic, editorial planning and briefing creation
- AI Prompt Templates for Planning
Features & Details
- Topics mind map
- Kanban
- Ideas pipeline
- Editorial plan
- Calendar planning
- Campaign planning
- Content archiving
- Asset Management
- Briefing creation
Create content collaboratively and intelligently together
- Transparency of all content incl. background information in a central system
- Quality assurance through individual release processes, processing status, comments
- Real-time support through data and artificial intelligence
- Create content easily with the help of artificial intelligence
- KI Promt templates for creation
Features & Details
- Content Editor (including website, social media)
- AI integration (colibri AI)
- Canva integration
- Release process
- Versioning/ historical tracking
- WDF/IDF analysis
- Readability and spelling check
- Duplicate check
Automated use of all relevant channels
- Time savings through targeted advance planning of publications
- Easy transfer to all relevant output systems (social, CMS, etc.)
- Internal distribution of content within the team
Features & Details
- Social media: LinkedIn, Facebook, Instagram, YouTube and Twitter
- Browser Extension for "Copy& Paste
- Sending by e-mail (Word, HTML, PDF) to e.g. agency or webmaster
- Open interfaces to third party solution
Evaluate content successes, reach and ROIs
- Gain insight into content that works and delivers ROI
- Carry out strategic target/actual comparison
- Visibility and traffic analyses for the derivation of measures
Features & Details
- Productivity measurement
- Google Analytics link
- Keyword Rankings with Google Search Console
- Strategic measurement
- Social media analysis
Further advantages of the contentbird software
Effective marketing for construction and real estate companies
In the dynamic world of real estate marketing, contentbird offers construction and real estate companies innovative solutions to differentiate themselves in a competitive market. The platform makes it possible to create engaging and unique project presentations that immediately captivate potential buyers. Through the creation of transparent and substantiated content, contentbird also helps to build trust and credibility with investors and clients.
Another advantage of contentbird is its ability to help companies communicate about current market trends and developments. This information is crucial in keeping buyers and investors up to date with the latest developments in the real estate industry. By using contentbird, companies can target their content to the needs of their audience, increasing awareness and engagement.
With contentbird, not only can content be highlighted, but it can also be communicated effectively, leading to stronger customer loyalty and a better understanding of the projects and services on offer. This creates a solid basis for building long-term relationships with customers and strengthens trust in the brand.