Performing a content audit

Use AI for in-depth content audits

Discover how AI transforms your content audit to identify gaps and optimize your strategy

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AI-supported content audits

  • Insufficient overview of existing content
  • Undiscovered content gaps
  • Lack of data for well-founded content strategy decisions
  1. AI tools analyze the existing content comprehensively and quickly
  2. AI compares content with user needs and identifies missing topics
  3. AI supports the evaluation of content ROI and traffic value to make informed adjustments

AI insights for your content success

Automated efficiency

Save time and reduce errors with automated planning processes.

Improved consistency and overview

Maintain a clear line in your content and a simple overview of planned topics.

Dynamic adaptability

Respond quickly to market changes through data-driven insights and flexible planning.

FAQs

  1. How do I carry out a content audit with AI? Answer: By using AI tools to analyze existing content.
  2. How do I identify content gaps? Answer: By comparing the current content with user needs.
  3. What steps follow a content audit? Answer: Adaptation of the content strategy and closing of the identified gaps.

Our content marketing software supports the entire process

Integrated into the daily work of all stakeholders

  • Common direction through centrally defined strategy accessible to all stakeholders
  • Produce content that fits the target audience and business goals
  • Systematize content production and become more efficient
  • easily develop personas, content goals, CTAs, visions, guidelines, etc. with artificial intelligence
  • AI Prompt Templates for Strategy

Features & Details

  • Vision
  • Content Story
  • Communication target
  • Brand promise
  • Prioritized goal
  • Guideline
  • Personas
  • Customer Journey Phases
  • Content goals
  • Call-To-Actions

Data-driven for maximum demand

  • Develop ideas based on real demand and leverage content potentials
  • Prioritize search terms and topics based on data
  • Discover questions of the target group and content of the competition
  • Artificial intelligence as sparring partner for keyword, W-questions research and inspirations
  • KI Prompt Templates for Research

Features & Details

  • Keyword research
  • W-Questions Research
  • Competitor analysis
  • Inspiration through AI
  • Traffic Forecast
  • Potential Value Analysis
  • Opportunity Assessment

Editorial calendar for team overview and drag-drop scheduling

  • Overview of planned and already processed topics and contents
  • Systematic processing of existing ideas through pipeline system
  • Content calendar for planning meetings and efficient control of all relevant channels
  • Artificial intelligence assists with idea generation, topic, editorial planning and briefing creation
  • AI Prompt Templates for Planning

Features & Details

  • Topics mind map
  • Kanban
  • Ideas pipeline
  • Editorial plan
  • Calendar planning
  • Campaign planning
  • Content archiving
  • Asset Management
  • Briefing creation

Create content collaboratively and intelligently together

  • Transparency of all content incl. background information in a central system
  • Quality assurance through individual release processes, processing status, comments
  • Real-time support through data and artificial intelligence
  • Create content easily with the help of artificial intelligence
  • KI Promt templates for creation

Features & Details

  • Content Editor (including website, social media)
  • AI integration (colibri AI)
  • Canva integration
  • Release process
  • Versioning/ historical tracking
  • WDF/IDF analysis
  • Readability and spelling check
  • Duplicate check

Automated use of all relevant channels

  • Time savings through targeted advance planning of publications
  • Easy transfer to all relevant output systems (social, CMS, etc.)
  • Internal distribution of content within the team

Features & Details

  • Social media: LinkedIn, Facebook, Instagram, YouTube and Twitter
  • Browser Extension for "Copy& Paste
  • Sending by e-mail (Word, HTML, PDF) to e.g. agency or webmaster
  • Open interfaces to third party solution

Evaluate content successes, reach and ROIs

  • Gain insight into content that works and delivers ROI
  • Carry out strategic target/actual comparison
  • Visibility and traffic analyses for the derivation of measures

Features & Details

  • Productivity measurement
  • Google Analytics link
  • Keyword Rankings with Google Search Console
  • Strategic measurement
  • Social media analysis

Further advantages of the contentbird software

Discover how AI is transforming your online magazine: Faster, better, further.

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Learn how AI personalizes, optimizes and keeps your content marketing up to date.

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Use AI to centralize, automate and flexibly design your topic and editorial planning.

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Harness the power of AI to unify and automate your social media presence and measure success.

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Discover how AI transforms your content audit to identify gaps and optimize your strategy

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Use AI to personalize your landing pages, improve the user experience and increase conversion rates.

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Harness the power of automation and AI to revolutionize and scale your content processes.

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How AI is redefining the creation and distribution of press releases: More efficiency, reach and authenticity.

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How AI is transforming content creation and SEO strategies to improve your visibility and Google rankings.

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Discover how AI-powered category and product descriptions can boost your e-commerce: better SEO, higher conversion rates, less effort.

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Experience how the digitalization of communication increases efficiency, promotes employee loyalty and improves collaboration.

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Use AI for in-depth content audits

Conducting a content audit is a crucial step in evaluating the effectiveness of your content strategy. With the support of AI, you can conduct a comprehensive analysis of your content, identify content gaps and make strategic adjustments to achieve your goals more effectively.

AI insights for your content success

Discover how AI transforms your content audit by providing fast and accurate analytics that allow you to identify gaps and dynamically adjust your content strategy. AI tools analyze existing content, compare it to user needs and assist in evaluating content ROI and traffic value to make informed decisions.

  • Automated efficiency: Save time and reduce errors by using automated analysis processes.
  • Improved consistency and overview: Get a clear overview of your existing content and plan future topics with an improved strategic direction.
  • Dynamic adaptability: Use data-driven insights to react quickly to market changes and flexibly adapt your content strategy.

With the support of contentbird and the power of AI, your content audits will not only be more efficient, but also more effective. Use advanced technologies to maximize the success of your content and achieve your digital marketing goals.