"AI Assistant is an absolute time saver for me and my team in my daily routine at the agency"
"We now use AI Assistant every day and AI has become an integral part of our day-to-day work in content marketing. From briefing and text creation to correction loops, AI Assistant is a welcome helper that speeds up and simplifies processes."
Success with contentbird
Problem
Destination
Solution & Results
Key Learnings
AI for faster SEO titles and meta descriptions
The contentbird AI is particularly helpful when it comes to finding catchy SEO titles. The tool is particularly useful when creating briefings or searching for many different alternative titles and subheadings with specific keywords.
The tool is also a great help for meta descriptions and title tags in the context of certain SEO measures.
Not all AI is equally good at content creation
AI tools are now plentiful, but few are created with the precision to be a true aid to content creation.
Unlike neuroflash or ChatGPT, contentbird AI has its own templates, which are tailored to the content. The advantage over previous work is particularly noticeable when creating newsletters or landing pages with AI.
More variety and better readability
The arvatis authors also like to use AI for copywriting. Whether website texts, product descriptions or blogposts, the AI helps. Also the optimization of the texts with different SEO measures goes smoothly with KI.
And even proofreading the texts is easier, since you can, for example, easily have entire paragraphs rewritten for better readability.
Janine Vogler's conclusion on AI Assistant
Initially, I had concerns because the AI Assistant data is no longer very up-to-date after 2019. However, this is not a negative factor, at least in my area of work. In addition, contentbird is constantly improving the AI and bringing it up to date.
Before that, our texts were already good. I wouldn't say that the texts themselves are better now, however, the path to a well-read, appealing post is much easier now.
I also like to use the tool when it comes to content optimization. AI Assistant is the perfect tool when it comes to adapting texts so that they rank better in the search engine.
AI Assistant already helps me with the selection and research of suitable keywords
Depending on my wishes, the AI creates a text for me that meets all the SEO criteria I specify.
I can imagine that AI will also become interesting for content research in the future. Especially when it comes to finding topics and ideas, contentbird can provide valuable input.
As we only recently switched to contentbird, we are still in the process of developing our strategic topic planning. With time and more intensive use of contentbird, however, we are also noticing progress in this area.
Thanks to the AI Assistant from contentbird, we work much faster. We can use our customers' various channels much more easily and quickly. We have also become more efficient in our processes when it comes to finding ideas and inspiration.
About arvatis
arvatis is an e-commerce agency based in Düsseldorf. Its focus is on services and consulting for the digital transformation of small and medium-sized enterprises.
Services include: Media consulting, web design and development, e-commerce, online marketing and social media marketing.
The experienced team of experts has already received several certificates and awards, although in the end, according to the company itself, it is always the e-commerce customers' sales that count.
As a unique selling point, arvatis is positioned in the business area "marketplace and platform development", which is being expanded and operated with great potential and its own products.
Projects on individual e-commerce platforms and API as well as middleware systems are among the team's strengths.
Supporting the technology-oriented full-service offering in e-commerce, the established agency is distinguished by its strong foothold in online marketing.
This enables the agency to support its customers as a reliable partner and competent problem solver in all e-commerce matters.
