"colibri is the absolute time saver for me and my team in my daily routine at the agency"
"We now use colibri every day and it's hard to imagine our day-to-day work in content marketing without AI. From briefing to copywriting to proofreading loops, colibri AI is a welcome helper for us to speed up and simplify processes."
Success with contentbird
Problem
Destination
Solution & Results
Key Learnings
AI for faster SEO titles and meta descriptions
colibri AI is especially helpful when it comes to finding catchy SEO titles. Especially when creating the briefings or when searching for many different alternative titles and subheadings with certain keywords, the tool is handy.
The tool is also a great help for meta descriptions and title tags in the context of certain SEO measures.
Not all AI is equally good at content creation
AI tools are now plentiful, but few are created with the precision to be a true aid to content creation.
Unlike neuroflash or ChatGPT, colibri AI has its own templates that are suitable for the content. Especially when creating newsletters or landing pages with AI, you notice the advantage compared to previous work.
More variety and better readability
The arvatis authors also like to use AI for copywriting. Whether website texts, product descriptions or blogposts, the AI helps. Also the optimization of the texts with different SEO measures goes smoothly with KI.
And even proofreading the texts is easier, since you can, for example, easily have entire paragraphs rewritten for better readability.
Janine Vogler's conclusion on colibri
At the beginning, I had concerns because the colibri AI data is no longer very up-to-date after 2019. However, this does not stand out negatively, at least in my work area. In addition, contentbird is constantly improving the AI and bringing it up to date.
Before that, our texts were already good. I wouldn't say that the texts themselves are better now, however, the path to a well-read, appealing post is much easier now.
I also like to use the tool when it comes to content optimization. colibri is the perfect tool when it comes to adjusting texts so that they rank better in the search engine.
colibri already helps me with the selection and research of suitable keywords
Depending on my wishes, the AI creates a text for me that meets all the SEO criteria I specify.
I can imagine that AI will also become interesting for content research in the future. Especially when it comes to finding topics and ideas, colibri can provide valuable input.
As we have only recently switched to contentbird, we are still in the process of developing our strategic topic planning. However, with time and more intensive use of colibri, we are also noticing progress in this regard.
Thanks to contentbird's colibri AI, we work much faster. We can play on our customers' various channels far more easily and quickly. We have also become more efficient in our processes when it comes to finding ideas and inspiration.
About arvatis
arvatis is an e-commerce agency based in Düsseldorf. Its focus is on services and consulting for the digital transformation of small and medium-sized enterprises.
Services include: Media consulting, web design and development, e-commerce, online marketing and social media marketing.
The experienced team of experts has already received several certificates and awards, although in the end, according to the company itself, it is always the e-commerce customers' sales that count.
As a unique selling point, arvatis is positioned in the business area "marketplace and platform development", which is being expanded and operated with great potential and its own products.
Projects on individual e-commerce platforms and API as well as middleware systems are among the team's strengths.
Supporting the technology-oriented full-service offering in e-commerce, the established agency is distinguished by its strong foothold in online marketing.
This enables the agency to support its customers as a reliable partner and competent problem solver in all e-commerce matters.
